About

I’m a product designer working at the frontier of emerging technology, where the most interesting problems are still being figured out.

Most recently, I led product at Brix, bringing tokenized emerging-market assets onchain and taking its first asset from strategy through launch. Before that, I led product design at Molecule and Bio.xyz, designing decentralized funding products that helped raise more than $16 million for scientific research, and at Curve Labs, where I worked on experimental Web3 products exploring new forms of finance, ownership, and coordination.

I like hard problems. The kind without a playbook.

I work from first principles, think in systems, and prototype before debating. I look for the simplest thing that solves the real problem. Then I sweat the details.

Start with the problem

I don’t start with patterns, features, or what everyone else is doing. I start with the problem. What are we actually trying to solve? What is truly constrained? What are we assuming because someone assumed it before us? Get that right, and the solution usually gets simpler.

See the system

A product is never just an interface. Users, technology, incentives, operations, regulation, and business models all push on one another. Change one thing and something else moves. I try to understand the whole system before deciding where to intervene.

Make it simple

Complex systems do not need complex products. The hard work is deciding what matters, what can disappear, and what the product can handle for the user. Good design does not explain complexity. It removes as much of it as it can.

Sweat the details

Details are not decoration. They are the product. A good strategy can still produce a bad experience. So I stay close to the work, from the first sketch to the shipped interface. Every interaction is a decision. Enough good decisions add up to something that feels obvious.

1. 2024–2026

   BrixHead of Product

   Led product strategy for bringing emerging-market assets onchain, and took the company’s first tokenized asset from strategy through launch.

2. 2023–2024

   Molecule & Bio.xyzLead Designer

   Led end-to-end product design for decentralized science funding products that helped direct more than $16 million toward underfunded research.

   Molecule CatalystBio Launchpad

3. 2021–2023

   Curve LabsLead Designer

   Led design across products including Kolektivo and the Kolektivo Mobile Wallet, from early concepts through shipped products.

   Curve Labs

4. 2020–2021

   Mechanism VenturesLead Designer

   Worked with early-stage companies across e-commerce and growth, where design decisions had to connect directly to acquisition, conversion, retention, and revenue.

5. 2018–2019

   CareerFoundryUX Instructor

   Taught end-to-end UX to more than 40 students from around the world.

6. 2012–2018

   Take7Design Director

   Designed a music-learning product from the ground up for Windows, macOS, and iOS, and helped secure annual funding from investors including Spotify.

7. 2008–2012

   Virtuos GamesDesign Manager

   Co-managed a team of 40 designers in Shanghai, working with clients including Ubisoft and Disney on Epic Mickey and Ghost Recon Advanced Warfighter.

8. 2000–2007

   Heavy Iron StudiosGame Designer

   Started in games: first QA, then project management, then level and systems design.